Digital en Vogue
With 329,800 Tweets, 120,000 Instagram photos and 9 outdoor screens streaming shows to locations across the UK last year, it’s not just fashion that British designers are savvy about – it’s the power and influence of digital to build their brands and connect with their audiences. The industry has always had to change and […]
Content marketing – redefining communications with your client
Content marketing is currently the most popular, effective and one of the most successful methods of marketing communication with clients. It enables you to build trust and loyalty- two values that are of the up most importance for brands that want to stay on the top. Content, not advertisement! Classic advertisements, year after year, are […]
The Future of Business in Chester
Myself and James attended the Future of Business in Chester conference last week, hosted by Chester Business Club and supported by the Cheshire West and Chester Council and the University of Chester (amongst other leading groups). It was a really useful initiative to bring together various representatives from Chester’s businesses and organisations to thrash out […]
Is Social Media Just for Young People?
Did you know that there are an estimated 3 billion social network users in the world? This is almost half of the world’s population! For businesses, social media is now one of the primary forms of communicating with their customers. It’s easy to presume that the majority of customers at your bespoke kitchen design business […]
Digital Marketing and Customer Experience… it’s not about what you say, it’s about how you say it.
The newest data from Gartner shows that 68% of enterprises have separate digital marketing budget, which on average, equals to 25% of their total budget. The research indicates that the customer experience is considered to be the top innovation and investment in 2015. The aim of the increased budget is to help companies to […]
