Digital en Vogue

  With 329,800 Tweets, 120,000 Instagram photos and 9 outdoor screens streaming shows to locations across the UK last year, it’s not just fashion that British designers are savvy about – it’s the power and influence of digital to build their brands and connect with their audiences. The industry has always had to change and […]

Just what has made Children in Need so successful.. Communications

Children In Need

Children in Need is a terrestrial takeover of bean baths, celebrity humiliation, singing Muppets and Terry Wogan. But harmless humor aside, it’s a national institution that has epitomised the unwavering generosity of the Great British public not to mention fundraising a net total of £600 million since its birth in 1927. For 88 years the […]

Google- the new algorithm which could affect your website!

Google Algorithm

According to the newest information on Google’s blog, from the 21st of April adaptation of pages to display properly on mobile devices will be one of the major factors influencing the ranking of a website: “As more people use mobile devices to access the internet, our algorithms have to adapt to these usage patterns (…) […]

Marketing made simple

Marketing Made Simple

There is far more to marketing than selling or advertising. Put simply, marketing is about identifying and satisfying customer needs more than anything else. To us, marketing is based on thinking about the business not only in terms of customers’ needs but also their satisfaction. Seth Godin, one of the modern day marketing guru’s defined […]

Marketing Trends 2015

Marketing Trends 2015

With 2015 quickly approaching it’s time to get our head around what’s next? From technology trends to changing business models to evolving consumer behaviours, there’s a lot to consider in order for today’s marketers to really have a handle on what’s important about future trends, platforms and ideas. 1. Multichannel experience Old digital tactics and […]