The design and development of a website for a new local gastro-pub, as well as an effective social media based marketing strategy.
When The Green Man approached us they only wanted a website with the capability to upload and change menus themselves. Our client wanted the look and feel of the website to feel a little high end, a gastropub appeal with classical charm.
From the launch stages of the pub through to its opening to the general public, we have been with the green Man team every step of the way. We still remain an integral part of their team, offering ideas for events, sending out special messages and thinking of new ways to market their unique pub.
Umbrella have truly become the Green Man’s marketing team, and can’t wait for our next pint along with the new visitors to their pub!
Website Development We created a customised image-based WordPress website complete with all the functionality and capabilities such as table booking our clients needed. The pub had sourced a fantastic photographer to take shots of the pub interior, exterior and food, giving us a great base for us to create this stunning site.
Graphic Design Collateral was also created and kept up to date as the pubs changed seasons and menus, following the branding that was initially created. This included menus, activity sheets for kids, screen images all in keeping with the branding.
Awareness Once the website was created the social media was handed over to us to manage and we worked on producing a content plan and strategy. By utilising the images from the photographer, we planned and created an image-based social media, to best showcase the unique decor and delicious food the pub had to offer. Social platforms such as Instagram, Facebook and twitter are constantly updated with special offers, events and information about the pubs.
Umbrella Marketing Team have been vitally important in the launch of the restyled pub; from web design, to menu creation, to social media management. Umbrella bring a new creative twist to the pub, allowing us to market ourself in ways that will make us stand out from our competitors for share of wallet.
We love working with the team and are excited to see where this partnership takes us in the future. – Maria Linscott
Average Monthly Website Visits
New Instagram Followers
Facebook Read Increase
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Umbrella Marketing Team is a trading name of Advocacy & Interaction Limited, a company registered in England and Wales (07769395), whose registered office is at 24 Nicholas Street, Chester, Cheshire, England, CH1 2AU.
All services provided by Advocacy & Interaction Limited is chargeable at our standard rates unless otherwise agreed. Additionally, all services are subject to our latest Terms & Conditions unless you have a signed contract stating otherwise.